- The main driver of organic growth: As their customers get online, the businesses that serve them need websites, email, ecommerce capabilities, etc.
- Driven by telcos providing more connectivity, cheaper smartphones.
- 3 billion current internet users, with global focus on “the next 3 billion” to come online.
- United Nations Sustainable Development Goal 9c: ”Provide universal and affordable access to the Internet in least developed countries by 2020.”